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Act for the University of North Dakota

Introduction to Crowdfunding

Crowdfunding is a relatively new and innovative approach to fundraising that raises money through donations from a large number of people. It is designed to empower UND students, faculty, staff and programs to raise much-needed funds for projects. Crowdfunding offers donors a new avenue to directly support specific projects at UND that may have a special meaning to them which also provide an immediate impact on students and the University. Crowdfunding uses your social media networks and contacts to request support from UND alumni, family, and friends, giving them an opportunity to make an impact and enhance the UND experience. 

The UND Alumni Association & Foundation offers a couple different paths based on your relationship with UND. Each one is explained below.

CAMPUS UNITS & DEPARTMENTS
Act. CROWDFUNDING

  • 30 day projects for raising $1,000 - $10,000.
  • Sprint to reach your goal.
  • Steady, extended marketing.

Project Timeline

Projects can take as many as 45 days prior to going live to prep and setup.

Here is a general timeline for a 30 day project. We'll walk through all these items in detail during a kick-off meeting. So don't worry too much if you don't know what each step entails.

Day 0: Project Review Meeting with UND Alumni Association & Foundation
     This meeting is a walk-thru of all the steps necessary to create and launch a project.
Day 7: Application received
     The application will be reviewed for completeness and proper approvals.

Project Build Begins:
Day 15-30: Project planning and build begins: content creation, marketing plan, team creation and building

Project is Live:
Day 30: Project launch date
Days 30-60: Social media, email, and peer-to-peer fundraising completed by team. Daily/weekly posts, updates, and reminders

Project Completion:
Day 60: Project is completed
After project completion, a follow-up meeting is scheduled to discuss the results.

Stewardship:
The thanking of donors, impact stories shared, and other informational communciation will continue over the next few months as you spend your project dollars and are able to show their impact.

Act. FAQ's

CAMPUS & STUDENT ORGANIZATIONS
FUNDING FRIDAY

  • 3 day weekend projects for raising $250 - $750.
  • All out blitz to reach your goal.
  • Non-stop marketing for 72 hours.

Project Timeline

Projects take 3 weeks or less to prep and go live.

Day 0: Project Review Meeting with UND Alumni Association & Foundation
     This meeting will mainly be done via phone and email. Although a face to face meeting can be arranged if needed.
Day 7: Application received
     The application will be reviewed for completeness and proper approvals.

Project Build Begins:
Days 14-21: Project planning and build begins: content creation and marketing plans are formed.

Project is Live:
Day 22: The Friday go live day is here and it's all hands on deck to send 72 hrs promoting your organization and project.

Project Completion:
Day 24: Your project ends on Sunday, three days after launch.
After project completion, a follow-up meeting will be scheduled to discuss the results.

Stewardship:
The thanking of donors, impact stories shared and other informational communication will continue over the next few months as you spend your project dollars and are able to show their impact.

Funding Friday FAQ's

Interested in starting a project?

Contact us at crowdfUNDing@UNDalumni.net or 701.777.2611 to setup a meeting to discuss your project. While you're waiting, read through some commonly asked questions in the FAQ section below!

Resources

Forms & Templates:

Planning Calendar

Examples:

Project Infograph  •  Student Video  •  Project Story 

More Questions?

Please contact Deb Wilson at crowdfunding@undalumni.net or 701.777.2611.

Deb Wilson
Deb Wilson
Associate Director of Development
crowdfunding@UNDalumni.net
701.777.2611

 


Current Act. projects
Act.UNDalumni.org